Fight or FlightJoe Hertz & IYAMAH Team Up For UK Afrofusion Anthem,
Evan Dale // Feb 18, 2020
UK club producer, Joe Hertz has become masterful at coalescing his sounds with those of his carefully curated featuring vocalists. His latest single release – his first of 2020 – is Fight Or Flight and pulls into the picture the silky, afrofusion founded image of IYAMAH who herself is a figure of the UK’s role in the West African Cultural Renaissance and beyond. With Hertz’s production that pulls in simple, poppy keys and African-inspired rhythm and instrumentation, IYAMAH delivers an addicting, emotive track, as much hers as any solo project she’s put out.
And in that statement exists the genius of artists like Joe Hertz who are so capable in learning the directionality of their vocalists and creating the perfect track for them. Keep an ear out for more from Hertz who is supposed to have a project en route in 2020, as well as IYAMAH who continues climbing the ranks of the UK-centric Afrofusion scene.